1.8 Data Doubles

Digital exhaust, behavioural surplus, data shadows, and data doubles. Recently, three professors at the Faculty of Information and Media Studies at Western University, Jacquelyn Burkell, Alissa Centivany and Alison Hearn, spoke at the London Public Library about the concept of your data double. As you scan social media, search Google or Bing, or just aimless wander the net, data about you and your habits, interests and behaviours are being collected. Collected, sold and repurposed for purposes unbeknownst to you. Your data double, you might want to get to know it.

Read the transcript.

Episode producer: Mike Ridley
Featured image accompanied the original event.

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